JESSICA JACOBS
Writer | Photographer | Creative
A seasoned and creative project manager with exceptional writing and communication skills. With over 20 years of writing expertise and 11+ years of managing social media and email marketing, I excel at handling content marketing and copywriting projects with precision and creativity, delivering engaging and results-driven solutions.
While working for the National Association of Music Merchants (NAMM) for 8+ years, I managed and promoted events at NAMM Shows as well as NAMM Foundation events, with partners such as: Americans for the Arts, The National Association for Music Education, The John Lennon Educational Tour Bus, VH1 Save The Music Foundation and The President’s Committee on the Arts and Humanities.
Based in Southern California, working remote.
What I do
Content Marketing
Execution of content marketing, including: social media, blogs, email marketing, images, digital publications, and testimonials.
Write copy, proofread and edit website content, articles, advertisements, newsletters, toolkits, e-blasts, and social media posts.
Web Content
Manage website content and editorial calendars.
Research, write, edit, interview, photo source, and publish articles.
Email Marketing
Create e-newsletters for mass and niche audiences alike.
Strategize content and design, manage editorial calendars, and write and edit copy.
Conduct A/B testing and measure analytics (click through and open rates, etc).
Social Media
Manage social media channels/accounts and marketing campaigns.
Strategize campaigns and oversee editorial/content calendars.
Produce and curate content. Ghostwrite for thought leaders. Build communities.
Event Planning
Manage educational sessions and music-making events at trade shows.
Manage registration and housing for advocacy events in Washington, D.C.
Create shot lists for professional photographers, including Getty.
Coordinate annual conferences for nonprofits, with budgets no more than $40,000, for up to 500 people.
Skills
Twitter, Facebook, Instagram, YouTube, Adobe Photoshop, Adobe Lightroom.
Squarespace, WordPress, Salesforce, Mailchimp, Hootsuite.
Airtable, Basecamp, Smartsheet.
Writing Portfolio
Work Experience
2013-2022 NAMM (National Association of Music Merchants), Assistant Project Manager. Learn more
2009-2014 CYT Inc. (Christian Youth Theater), Affiliate Coordinator. Learn more
2015-Present Jessica Jacobs Photography, Photographer and Owner. Portraits
2017-2018 Real Healing Nutrition, Social Media Strategist
2008 SD CityBEAT, DiscoverSD and The Owl Mag, Freelance Writer. Writing Portfolio
Education
2002-2005 Point Loma Nazarene University, B.A., Journalism
2009-2010 Fashion Institute of Design & Merchandising, A.A., Visual Communications